To survive this crisis, charities need a brand-new approach

From Barry Brands strive to make themselves relevant, but what do you do when there is only one event in the news cycle — and that event is a killer pandemic? At the start of the recession that followed the 2008 financial crisis, McKinsey, one of the world’s leading management consultancy firms, analysed the behaviour of nearly 700 businesses during previous downturns. The findings were stark.

Approximately half of the companies that entered these downturns as leaders ended up lagging behind when the economy picked up. Read the full article on The Jewish Chronicle website.