The challenge from UCLH Charity was to create a brand and campaign that would motivate a fundraising audience whilst at the same time speak to the cause – the development of the Emergency Department at UCLH. ‘Bring the Colour’ is all about improving an intimidating and scary environment, for those who need to use it at a potentially intimidating and scary time. Let’s hope it’s a success.
‘Bring The Colour’ to the UCLH Emergency Department
